How Center City Replaced Constant Coordination with Centralized, Real-Time Access

Center City was a fast-moving property management company overseeing a mix of residential and multifamily units. As their portfolio expanded, so did the operational complexity. Team members were overloaded with manual coordination, and the systems they relied on made simple tasks unnecessarily difficult. They knew they needed a better foundation to grow — one built for how modern operators actually work.

The Challenge: Constant Back-and-Forth, Fragmented Tools

Before switching to Revela, Center City’s staff was constantly chasing information across different channels and tools. Whether it was a gate code for a property, tenant details, or maintenance instructions, nothing was in one place — and that slowed everything down.

It takes a little stress off needing absolute communication every day with each person. Now, a team member can go to a property, pull up the work order, and everything’s there — access codes, elevator instructions — without having to stop and call someone.”
_{— Michael Martorelli, Former CEO, City Center}

The Shift: A Platform That Anticipates Operator Needs

Center City adopted Revela to centralize everything — from maintenance workflows to tenant interactions — into a single, intuitive platform. But what stood out wasn’t just the technology. It was Revela’s proactive approach to partnership.

Revela has actually stepped up and come up with solutions to help us do our job better. We don’t even have to ask for things — the team reaches out to introduce new features that make our life easier. That’s what we’ve appreciated most.”
_{— Michael Martorelli}

Revela didn’t just remove steps — it removed stress. With less need for manual coordination and more tools that worked the way their team did, Center City finally had a system that matched their pace.

The Outcome: Faster Execution, Less Friction, and a Partner That Delivers

What used to require several steps — and several people — now happens instantly. With both the web and mobile apps designed for speed and ease of use, Martorelli and his team could stay focused on the work that mattered most.

We use another property software, and of the two, I prefer to use this one. It doesn’t require so many steps when you’re already juggling so much in the field.”
_{— Michael Martorelli}

Beyond product usability, Revela’s support stood out — with issues resolved the same day or next, and a team that operated more like a partner than a vendor.

Anything I’ve needed has been resolved that day, if not the following day. Revela has far exceeded our expectations."
_{— Michael Martorelli}

Martorelli knows firsthand how daunting it is to consider switching software. But for Center City, the move to Revela proved to be one of the best decisions they made.

No one wants to transition systems — it’s not taken lightly. But this is one of those moves I’m truly glad we made. If you’re evaluating two or three platforms, Revela should be at the top of your list. The experience will far surpass anything else you’re looking at.”
_{— Michael Martorelli}

Highlights:

Portfolio type: Residential and multifamily
Before Revela: Fragmented systems, manual back-and-forth, overloaded staff
After Revela: Centralized workflows, fewer steps, proactive product innovation
Why it matters: Faster execution, better support, and a platform that grows with you

Center City has since exited operations. Its former CEO, Michael Martorelli, now serves as a strategic advisor to Revela.